Isentia — Organic sessions up 61% year over year

Isentia monitors media across Australia, New Zealand and Asia, selling to communications teams who search in a dozen markets and several languages. Organic sessions grew 61% year over year, and the same pattern held a year later across the Asian sites on their own. Inquiries followed: contact form submissions rose 76%, and the share of people who completed the form after opening it went from 8.1% to 10.6%.